For example: "aggressive recruitment", "aggressive cleaning" or "more aggressive guidelines".
As mentioned by @guifa, a commonly used term is semantic widening (as opposed to narrowing), dating to Arsène Darmesteter (1887) at least and also used by Leonardo Bloomfield, Stephen Ullman and many others. An equivalent term is generalization (as opposed to specialization), used by Paul Hermann (1880) and also by Bréal, Blank and many others. Depending on the specific semantic theory, these technical terms may be given more specialized or narrower (wink) meanings. The Wikipedia page has more examples.